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We are a premier, one-stop custom printshop that proudly serves locally and nationwide.

From banners and business cards to posters and variable data printing, our offset and digital printing experts are ready to turn your project into an overall success.

Hampden Press has been a leader in commercial printing since 1977. While utilizing the most up-to-date digital printing and commercial offset printing technology. In addition, sophisticated variable data printing campaigns are our specialty. Call now and ask about our Web-To-Print solutions that allows for customized print on demand, 24 hours/day from anywhere in the world. Click on our Customer Resources tab to see all the excellent tools available including "Request an Estimate" and "Send a File" printing services. Hampden Press has created a place where customer service and quality are still number one. Enjoy your visit, we look forward to working with you!

Let us combine our printing expertise with the service necessary to take your project from concept to completion. Business cards to brochures, catalogs to direct mail, we'll deliver what you need, on time.

A FEW OF OUR PARTNERS

  • Adobe
    Adobe
  • Microsoft Office
    Microsoft Office
  • Printshop Mail
    Printshop Mail
  • HP Smartstream
    HP Smartstream
April 11, 2011

Digital Signage Provides Another Opportunity to Attract Customers

Technology continues to change the way businesses interact with their customers. About the only time a small business thinks of their signage is when they first open their doors. But, signage is a great marketing tool that shouldn’t be ignored. You’ve probably noticed many companies adopting digital signage at their locations. As the cost of digital signage becomes more accessible, it may be a wise investment for your own business. Here are some good reasons to consider digital signage.

Flexibility
As Dylan said, “the times they are a-changin’;” and so are the messages you want to get to your customers. Digital signage allows you to change your marketing instantly. Look at a restaurant as an example. You can program signage to switch from the breakfast menu to the lunch specials at a specific time.

Image
Digital signage can increase your customers’ perceptions of your business instantly. Having quality graphics displayed and up-to-date are impressive and leave a good impression. Digital signage can be programmed to display a number of images at the times you desire. Make sure to hire a good graphic designer to add that professional touch.

Video
Imagine showing your customers how they can interact with your products. Or, what if you had powerful video testimonials of satisfied customers. Digital signage allows for video to be played in your business and can work as an additional salesperson if customers have to wait.

Interactivity
One of the coolest features of digital signage is giving customers an opportunity to interact with your business in a new way, and attract some attention. Touch screens and software like Xbox Kinect offer new and exciting ways to make your business stand out.

If you want to see digital signage in action, you can check out national companies like Starbucks, McDonald’s or Pepsi, all of which use digital signage in various ways. Small businesses don’t operate with a marketing budget of those big brands. But, there are entry-level options. Digital signage comes with a large upfront cost, but can realize a positive ROI over time.